Almost 200 million plastic lip balm tubes are binned every year and the vast majority are never recycled. So, we think lips need a shake-up.
We've created a range dedicated to doing good; for the planet, for people and of course, for your lips.
On application of our lip balms, 94% of testers found an immediate improvement in the appearance of dry lips! Juicy is so good, you'll never forget where you left it.
Do good for the planet – 100% plastic-free, home compostable packaging (yes, the tube!).
Do good for people - Carefully crafted with luxurious fairly traded sustainable ingredients from Rwanda, Ghana and Samoa to help support farming cooperatives (predominantly women-owned) in these regions. Direct trade ensures that local growers receive stable prices and, reliable income which means in turn they are better able to look after their community and their environment.